Communication through touch
Creating a package with people in mind
Fuji Seal Europe, always attentive to the needs of customers, endeavours to provide packaging that utilises and draws from extensive packaging design know-how developed both in Japan and throughout the world. More than just packaging, we provide a product that is “people friendly as well as user friendly“ in its functionality. Bringing to fruition this challenge, our packaging is purposeful and valued by the customer.
How and to what extent can packaging appeal to one’s sense of touch?
For example, you grab a heated beverage in a plastic bottle, but it doesn’t feel hot, you might open it only to scald yourself with the first sip. With customer needs and concerns in mind, this is one example of how our “user friendly packaging” is able to work in harmony with one’s sense of touch by avoiding such dangers. What's more, we have responded to customer wishes by providing labels that unite with the container to essentially become a single entity, ensuring that the desired "feel" - maybe a rough or uneven surface - is delivered.